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Date : 2016-01-08
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Rating : 4.5
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Creating Value with Big Data Analytics Peter Verhoef ~ “Creating Data with Big Data Analytics” is an interesting recognizable and accessible book for managers as well as for specialists like data scientists Because of the integrating approach of data different marketing specialisms can be brought together so that firms can actually create value from their big data
5 Tips to Creating a Big Data Analytics Strategy ~ To start creating your analytics strategy talk to a small group of peers to develop your initial direction Hash out the major challenges big data can help solve Narrow your choices down to the most important and vital ones Ensure that your analytical goals align to your company’s overall strategy 2 Promote a DataDriven Mindset and Culture
Creating Value with Big Data Analytics Making Smarter ~ Creating Value with Big Data Analytics provides a nuanced view of big data development arguing that big data in itself is not a revolution but an evolution of the increasing availability of
Five first steps to creating an effective big data ~ Business rules are just the first step in developing effective big data analytics applications Next IT or analytics professionals need to create the analytical queries and algorithms required to generate the desired outputs But that shouldn’t be done in a vacuum
Creating Value with Big Data Analytics Making Smarter ~ Creating Value with Big Data Analytics provides a nuanced view of big data development arguing that big data in itself is not a revolution but an evolution of the increasing availability of data that has been observed in recent times Building on the authors’ extensive academic and practical knowledge this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data
Book Creating Value with Big Data Analytics Making ~ In our new book Creating Value with Big Data Analytics Making Smart Marketing Decisions we address this need We’ve worked to provide a clear detailed and usable roadmap for Big Data Analytics a theoretically sound and highly practical framework Our Big Data Value Creation Model aims to make the complex simple
Big Data Analytics What it is and why it matters SAS ~ Big data analytics examines large amounts of data to uncover hidden patterns correlations and other insights With today’s technology it’s possible to analyze your data and get answers from it almost immediately – an effort that’s slower and less efficient with more traditional business intelligence solutions
Creating Strategic Business Value from Big Data Analytics ~ the valuecreating power and return on investment of big data initiatives The focus is shifting from the glamour of big data itself to how it impacts specific business areas and metrics 24 Although research on big data has received increasing attention in the past few years research on strategic business value of big data remains scarce 14
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